Masa Takaya

Masa Takaya

スピーカー | Speaker
Spokesperson, Tokyo 2020

1978 年東京都生まれ。2001 年、広告代理店マッキャンエリクソン入社。営業に 5 年間従事した後、 渡米。シラキュース大学にて Public Relations(広報)の修士号を取得。帰国後、大阪世界陸上にてインターン。2007 年 11 月より 2016 年オリンピック・パラリンピック招致活動の国際広報に従事。2010 年 2 月、International Triathlon Union(国際トライ アスロン連合|現World Triathlon)Media Manager の職に就き、本部バンクーバーを拠点に世界トライアスロン選手権シリーズなどの広報業務を担当。2011 年 9 月、東京 2020 オリンピック・パラリンピック招致委員会にて再び招致活動。2014 年 1 月、東京オリンピック・パラリンピック競技大会組織委員会設立と同時に、戦略広報課長に着任。2017 年 8 月より現職。 Masa Takaya is a sport PR practitioner, who is currently serving on The Tokyo Organising Committee of the Olympic and Paralympic Games (Tokyo 2020) as Spokesperson. He has been managing the organising committee’s communications with a particular focus on media communications for the entire Games lifecycle. Despite a challenging circumstance under the global Covid-19 pandemic, the Tokyo 2020 Organising Committee successfully delivered the Olympic and Paralympic Games. Takaya's outstanding achievement includes to win the right to host the 2020 Olympic and Paralympic Games at the 125th IOC Session in Buenos Aires, Argentina in September 2013. During the Tokyo's two-year bid, he served as Acting Communications Director, managing all international communications including presentations to the Members of the International Olympic Committee. Based on his dual background in public relations and marketing communications, he was previously with the International Triathlon Union (World Triathlon), the Tokyo 2016 Bid Committee, and the Organising Committee for the 11th IAAF World Championships in Athletics in Osaka, in each of which he acted as press officer. From 2001 to 2006, he worked for the global advertising agency McCann Erickson Japan, where he managed advertising campaigns for major brands such as Tokyo Disneyland, Maxell and Japan Airlines as an account supervisor. He received a master's degree in public relations from Syracuse University's S.I. Newhouse School of Public Communications and earned a bachelor’s degree in law at Keio University. An accomplished athlete, Takaya participated in the ITU World Duathlon Championships in Calais, France in 2000. As a weekend jogger, he still loves running and competed the 2011 Vancouver Marathon, clocking 3:05:05.
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