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篠原 由樹

篠原 由樹

1989年愛媛生まれ。娘たちが生きる次の世代の社会に貢献するため「女性のウェルビーイング向上」や「環境・社会のサステイナビリティを高めること」をテーマに製造メーカーとワンチームで社会変革に挑戦している。
高専にて電子制御工学を卒業後、工業デザインとサービスデザインを国内外の大学で学び、デザインイノベーションファームTakramに新卒入社。女性の課題に関するプロジェクトを中心に家電、自動車、医薬、ホテル、素材や宇宙まで、幅広い業界の事業開発を支援。特に顧客を深く洞察するデザインリサーチに強みを持ち、顧客インサイトの抽出からコンセプト立案、そこに紐づくサービス設計とプロダクトのデザイン、顧客体験を最大化させるUX設計までを一気通貫で提案。
2021年にnae Inc.を設立。同年にGLOBISにてMBAを取得。東北工業大学「ユーザーリサーチ論」非常勤講師。心理的安全性インプロファシリテーター。

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Born in Ehime, Japan in 1989, he is the CEO of nae Inc.
In order to contribute to the society of the next generation in which his daughters will live, he is challenging social change with manufacturers in one team under the themes of “improving women’s wellbeing” and “enhancing environmental and social sustainability”.
After graduating from a technical college with a degree in electronic control engineering, he studied industrial design and service design at universities in Japan and abroad before joining Takram, a design innovation firm, as a new graduate. He has supported business development in a wide range of industries, from consumer electronics, automobiles, pharmaceuticals, hotels, materials, and space, with a focus on projects related to women’s issues. She is particularly strong in design research that provides deep insight into the customer and offers a full range of services from customer insight extraction, concept planning, service design and product design, and UX design to maximize the customer experience.
In 2021, he established nae Inc. He received his MBA from GLOBIS in the same year. Part-time lecturer of “User Research Theory” at Tohoku Institute of Technology. Psychological Safety Improv Facilitator. His hobby is tea ceremony.

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